Our story begins where others end: with a by-product.

At Superjuice, we produce cold-pressed juices in Budapest and generate large amounts of fruit and vegetable pulp every day. While most companies treat this as waste, we see it as valuable raw material.

Together with our partner, a licensed pet food manufacturer, we transform this upcycled pulp into premium, retail-ready dog treats.

This is not just a product — it’s a circular business model:one industry’s by-product becomes another’s raw material.

What makes us different:

• Upcycled ingredients from cold-pressed juice production • Short, clean ingredient list using human-grade raw materials • Dual product line: plant-based and meat-based recipes • Developed with industry expertise and manufactu ...