The Fresh Ideas Stage in Hall 3 not only offers a platform for new business ideas in the pet industry, but also a unique opportunity to meet entrepreneurs and start-up founders in person. On all four days of the fair, they will present their start-up ideas, forward-looking industry topics and innovative products in short presentations on stage. In addition to the stage, you can network and socialise with entrepreneurs in the lounge area.
A special highlight is the Fresh Ideas Contest on Friday, May 15, 2026, at 11:30 am. There, companies will present their innovative product ideas and services to a jury of experts and compete for a prestigious award.
Date: 12 – 15 May 2026
Venue: Hall 3, Stand: 3-326
Fresh Ideas Stage | Programme Overview
The Innovation Hub at Interzoo 2026
Veranstaltungsort: Messezentrum Nürnberg | Stand-3-326-Halle-3
Vortrags-Sprache: Englisch
12:15 – 12:30 (15 min)
Opening & Innovation Interview
Silvia Dabankah, Project Manager Trade Fair & Events | ZZF/WZF
Daniel Gundelach, CEO at Meety UG
12:30 – 13:00 (30 min)
DIGESTIVE HEALTH: Making appealing claims come true with functional proteins
Xavi BARÁ, Global Technical Manager – Nuvin | Symrise Pet Food
13:00 – 13:30 (30 min)
Taste of Iceland
Erla Tryggvadóttir, Managing Director | Iceland Pet
13:30 – 14:00 (30 min)
Trixie Ventures: Scaling Together
Daniel Hornburg, Project Lead Trixie Ventures | Trixie Heimtierbedarf GmbH & Co. KG
14:00 – 14:30 (30 min)
NATUREAL | UPCYCLED NATURAL PRODUCTS INTO ANTIMICROBIAL PROTECTION FOR PET CARE APPLICATIONS
K K YEO, Head of Research | Yi Hu Fish Farm Trading
ALVIN YAP, Managing Director | Yi Hu Fish Farm Trading
14:30 – 15:00 (30 min)
Expanding Regenerative Agriculture Benefits Within the Pet Food Value Chain
Hans-Georg Jansen, Climate Smart Coordinator, EMEA | ADM Pet Nutrition
15:00 – 15:30 (30 min)
Airgenex®pet: Closed-Loop Heat Pump Condensation Drying for Petfood of all Kinds
Stephan Ortmann, Technical Sales Manager | HARTER GmbH
15:30 – 16:00 (30 min)
From palatability to loyalty: In-home gently cooked sensory insights and customer retention
Yolandi van der Vyver, Wet Technical Application Specialist II | AFB International
16:00 – 16:30 (30 min)
Protein ingredients, without compromise
Ally Motta, Sr. Product and Application Specialist | MicroHarvest
Tijn van Vugt, Head of Commercial | MicroHarvest
16:30 – 17:00 (30 min)
Beyond the Buzz: The Reality of Alternative Proteins in Pet Food
Jamina Zaugg, CEO BugBell GmbH
The Innovation Hub at Interzoo 2026
Venue: Nuremberg Exhibition Centre | Stand 3-326, Hall 3
Language of presentation: English
10:30 – 11:00 (30 min)
Safer by Design: Identifying Critical Control Points in a Baked Pet Food Line and Leveraging Technologies for Effective HACCP Implementation
Meng Yeong Chong, Sales Director, North Asia | Reading Bakery Systems
11:00 – 11:30 (30 min)
18 innovations across 8 pet categories at Versele - A story of brands and products
Peter De Schryver, Sr. RD Manager | Versele
Thomas Dewinter, Sr. Marketing Manager | Versele
11:30 – 12:00 (30 min)
NATUREAL | UPCYCLED NATURAL PRODUCTS INTO ANTIMICROBIAL PROTECTION FOR PET CARE APPLICATIONS
K K YEO, Head of Research | Yi Hu Fish Farm Trading
ALVIN YAP, Managing Director | Yi Hu Fish Farm Trading
12:00 – 12:30 (30 min)
Trixie Ventures: Scaling Together
Daniel Hornburg, Project Lead Trixie Ventures | Trixie Heimtierbedarf GmbH & Co. KG
12:30 – 13:00 (30 min)
Ultra Clean Cosmetics in highly performative dog care – amazing growth trend for high-end boutiques
Julian J. Rossig, Ph.D., Co-Founder & CEO | SOCRE
13:00 – 13:30 (30 min)
Lunch break
13:30 – 14:00 (30 min)
Redefine Pet Odor Control into Indoor Air Health for Pet Families
Mr. Tony ZHANG, Founder / CEO | Petfamily
14:00 – 14:30 (30 min)
European perspectives for global innovation: setting new safety standards in pet care with Sepifriend™
Marine Pasquier, Market & Digital Manager – Pet care | Seppic
14:30 – 15:00 (30 min)
Plasma and Pet Health: New Research on Canine Microbiome and Mobility
Dr. Joy Campbell, Senior Director of Global Pet Food Technical Service | APC inc.
15:00 – 15:30 (30 min)
The Power of Postbiotics: Novel Approach for Enhancing Pet Health
Marjolaine Meyer, PhD, Director CD&D Global Fibers & Pet Supplements | ADM Pet Nutrition
15:30 – 16:00 (30 min)
Amazon as a Growth Engine in the Pet Industry – Market Analysis, Trends and Operational Best Practices
David Gross, Managing Director | Omnifox GmbH
16:00 – 16:30 (30 min)
From Veterinary Science to Product Innovation. Introducing VetCheck at HUNTER
Dr. med. vet. Julia Vietmeier, Marketing/Product development | HUNTER International
16:30 – 17:00 (30 min)
Beyond Diet Food – The Next Chapter in Fighting Pet Obesity
Oskar Norstedt, Veterinarian and founder, Sweden | CHIP Pet Health AB
The Innovation Hub at Interzoo 2026
Venue: Nuremberg Exhibition Centre | Stand 3-326, Hall 3Language of presentation: English
10:00 – 10:30 (30 min)
Feed Like It Matters: Fresh Feeding with Pala
Alexandra Sharp, Regional Growth & Community Manager | Nordics & UK;
Kerrit-Lii Joasoon, R&D Product Development Specialist | Pala Petfoods
10:30 – 11:00 (30 min)
Complete pelleted diets for birds
Franz Dahlheim, CEO | Deinpapagei
11:00 – 11:30 (30 min)
ZeroMOUSE in the house - AI prey blocking cat flap solutions
Thomas Prosser, CEO & Founder | mousebouncer GmbH
11:30 – 12:00 (30 min)
Manuly - the Self-inflating dog mat
Clemens Ruhle, Co-Founder | Manuly GmbH
12:00 – 12:30 (30 min)
Circular Trends 2026
Celia Emily Casey, Co-founder and CEO | Kuro & Kai
12:30 – 13:00 (30 min)
Ayurveda for Animals
Srishti Sharma, Director & Co-Founder | Fur Ball Story
13:00 – 14:00 (60 min)
Mittagspause
14:00 – 14:30 (30 min)
Pulse Proteins: The Future of Pet Nutrition
Yasmine Eddouhbani, Sales Director | Intact
Lionel Flament, Petfood Sales Manager | Intact
14:30 – 15:00 (30 min)
WORLD's 1st Smart Blrd Brooder
Luclen Wen, Founder & CEO | Petoliva
15:00 – 15:30 (30 min)
Redefining Cat Nutrition with Fresh Dairy
Adrian Campen, Owner & Sales Director | CAMISI BAUERNHOFPRODUKTE
15:30 – 16:00 (30 min)
BOGGL® – Rethinking Dog Enrichment. How My Dog Turned Me into an Inventor
Julia Davids, Founder & Managing Director | Fräulein Smilla GmbH
16:00 – 16:30 (30 min)
Cafide Pets
Jordi Diaz | Cafide Pets
16:30 – 17:00 (30 min)
USA Market Entry Strategies for International Brands
Jacob Shealy, Chief Procurement Officer | Shealy Procurement, Inc.
The Innovation Hub at Interzoo 2026
Venue: Nuremberg Exhibition Centre | Stand 3-326, Hall 3
Language of presentation: English
10:00 – 10:30 (30 min)
Mingliang – Top dog of an 11-dog pack
Zhang Mingliang, Founder & Owner | Trio West Co., Ltd
10:30 – 11:00 (30 min)
BioGut TCM Crickets: TCM Gut-Loading Recipes Transforming Insects into Preventive Super Petfood
Connie Chiu, Founder and CEO | Novacrix
11:00 – 11:30 (30 min)
Trixie Ventures: Scaling Together
Daniel Hornburg, Project Lead Trixie Ventures | Trixie Heimtierbedarf GmbH & Co. KG
11:30 – 13:00
HIGHLIGHT
Fresh Ideas Contest
Contest Jury:
Antje Schreiber, Head of Communications at ZZF(German Pet Trade & Industry Association)
Katharina Engling, Chair of the Interzoo Exhibition Advisory Board | Interzoo
Daniel Hornburg, Project Lead Trixie Ventures | Trixie Heimtierbedarf GmbH & Co. KG
13:00 – 13:30 (30 min)
The Innovation Gap in the Feline Market
Anneleen Bru, Cat Behaviourist, Public Speaker & Author | Felinova CommV / I Love Happy Cats
