Reaching Cat and Dog Owners with the Petfluencer Night
Night Event Date: 24 October 2026
The Petfluencer Night is Germany's highest-reach social media event dedicated to the topic of pets. The presentation of the GERMAN PETFLUENCER AWARDS attracts petfluencers from across Germany, bringing a combined following of over 20 million to the red carpet.
With millions of impressions across social media and press, the Petfluencer Night is the perfect branding opportunity for pet brands and retailers.
The exclusive evening gala for petfluencers and 10 brands
The Petfluencer Night is a premium evening event for the top 150 cat and dog influencers in Germany – plus media representatives. A maximum of 10 brands meet pure multiplier power in a highly curated setting. 100% target audience, zero wastage.
Premium sponsoring with the FELLBOX Petfluencer Night Edition
The FELLBOX is a monthly surprise package for dog and cat owners, delivering selected products directly to customers. For the Petfluencer Night 2026, there will once again be two FELLBOX Petfluencer Night Editions – one featuring products for dogs, the other for cats. Brands have the unique opportunity of a double sampling: the exclusive FELLBOX Petfluencer Night Edition reaches all invited petfluencers in advance, and afterwards thousands of dog and cat.
Become a brand partner at the Petfluencer Night. Your benefits at a glance:
- Direct access to the most influential voices in the pet community
- Reach and branding
- A combination of live experience and media impact
- Exclusive sponsoring models
- Curated setting with 10 brand partners
- Sampling to more than 10,000 pet owners