Trade fair expertise: Clear, compact, practical

Whether you're a start-up or an industry giant, a successful trade fair appearance is no coincidence. In this compact video series, we provide you with practical tips, clever tools, and strategic ideas - in just one minute per topic. Perfect for exhibitors who want to get more out of their trade fair appearance.

Fresh Ideas Stage: Your stage for innovation

Here, exhibitors present their latest ideas, products, and innovations live. The perfect opportunity to gain visibility and receive direct feedback from the market.

The Interzoo App: your smart trade fair companion

More than just a site plan: how exhibitors use the Interzoo App to target visitors, as a marketing tool, and as a business intelligence tool.

6 tips for more trade fair success

From preparation to follow-up: these six tried-and-tested tips help every company get the most out of its trade fair participation.

Product Showcase: Your product in the spotlight

More attention, more impact: How to present your products in the best possible way and make them the highlight of the trade fair.

Start-up? How to make a success of your trade fair debut

Start small, make a big impression: these tips show how young companies can make an impression at their first trade fair and establish valuable contacts.