Since when have you been exhibiting at Interzoo and why?
We first exhibited at Interzoo in 2010, after visiting the show in 2008. It became immediately clear to us that this was the place to be if we wanted to connect with a wide international customer base. As a family-owned company with a long history in the agricultural industry and fairly new in the pet industry, Interzoo offered us the ideal platform to showcase who we are: a manufacturer of high-quality feed supplements and care products, an innovation-driven organization, and a distributor of leading brands from all over the world. The show has allowed us to both strengthen relationships with existing customers and make valuable new contacts.
How important is Interzoo for your sales and marketing strategy? How important is Interzoo for your overall company's success?
Interzoo is a cornerstone of our international sales and marketing strategy. It’s not just a trade show – it’s a statement. By exhibiting at Interzoo, we show our commitment to the pet industry and our long-term vision. It provides us with the opportunity to engage with our partners and customers in a personal way, to present new products, and to gather valuable market insights. It is an essential contributor to our continued growth and success.
What makes Interzoo special?
What sets Interzoo apart is its truly international reach, while still feeling close to home. Being based in the Netherlands, we appreciate the fact that the world’s largest B2B trade fair for the pet industry is just around the corner. The quality and diversity of the exhibitors and visitors is unmatched. It’s the perfect environment to present yourself as a serious, committed player in the pet industry.
With regard to Interzoo 2026, what are your expectations and is there anything specific you personally are looking forward to?
Given the current economic uncertainties and the evolving landscape of the pet industry, it’s hard to predict exactly what 2026 will bring. However, one thing is certain: innovation will remain our key focus. Whether it’s developing new ways to deliver supplements, creating smart and fun pet toys, or supporting and growing strong brands within the European market – we are constantly looking for ways to improve the lives of pets and offer added value to our partners and customers. Interzoo 2026 will be a crucial moment for us to showcase these developments to the global pet community. There’s simply no better place to do that.