WAW INSPIRATION

BORN TO LOVE

A few years ago, the co-founder of Inovika Francesco had a little dog, Peggy, who manifested coughing problems.

After hearing several opinions from educators and veterinarians, the conclusion was reached that the origin of Peggy's ailments depended on tracheitis, caused by dog tugging when she saw other dogs or cats.

Hence the idea of creating WAW, a proudly made-in-Italy accessory, capable of fostering harmony between dog and driver and protecting both from traumas, sprains and injuries.

An idea on which Stefano, another co-founder of Inovika, has invested heavily in research, development and design. In time, WAW has proven to be a very successful solution and has now become a ref ...