Interzoo Newsroom
Country or collective pavilions: Success model for exhibitors and visitors

There is a long, successful tradition of international participation at Interzoo in the form of country or collective pavilions. Especially for companies from overseas, this form of presentation is a particularly convenient, effective, and proven option for successful participation in Interzoo. The organizer of the pavilion – for example, a company or an association – generally takes charge of organizing the entire trade fair presence, including stand construction, billing procedures, visa procurement, travel and hotel bookings, and excursions. Brazil, China, the UK, Hong Kong, Italy, Canada, Singapore, Sri Lanka, Taiwan, the Czech Republic, and the USA have registered for pavilions at Interzoo 2021 so far. First-time registrations have also come from Iran, Russia, and South Korea.
Trade visitors also benefit from the collective pavilions by being able to acquire a compact and focused impression of the global pet industry in various regions; because the exhibitors are grouped together, trade visitors can also gain contacts and business in each of the countries very quickly.
Pavilion for German start-ups fully booked
Although the Interzoo pavilion for young and innovative German companies – sponsored by Germany’s Federal Ministry for Economic Affairs and Energy – is already fully booked with 25 exhibitors, Interzoo organizer WZF will also offer special service packages for German start-ups that hope to take part in Interzoo for the first time separately from this pavilion. Forthcoming Interzoo Newsletters will provide more information on this topic.
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