19 - 22 May 2020 // Nuremberg, Germany
Interzoo Newsroom
Newsletter
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Revenue increases in German pet market: The growth trend continues
Last year the German pet industry recorded total revenues of EUR 4.223 billion in retail sales of pet supplies and food, an increase of 1.5 percent.
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“Innovation made in Germany”: Interzoo supports new companies
Interzoo has again been included in the funding programme for young innovative companies provided by the BMWi (German Federal Ministry for Economic Affairs and Energy). The programme is intended to assist young innovative companies to take part in a pavilion at Interzoo 2020 by refunding up to 60 percent of the costs of participation.
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Successful together: Country pavilions at Interzoo
Especially for companies from overseas, taking part in a collective or country pavilion is a particularly convenient, effective and proven option for presenting at Interzoo 2020.
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More funding for trade fairs: Trade fairs receive larger shares of marketing budgets
Trade fairs remain a strategically significant part of B2B marketing for companies, according to AUMA, the Association of the German Trade Fair Industry. This is backed up by the results from AUMA’s new MesseTrend 2019 survey.
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The countdown to Interzoo 2020 is starting: Register and begin planning today
The registration forms for Interzoo 2020 are currently being sent out, and many exhibitors are already planning how to market their product innovations at the world’s leading trade fair for the pet industry.
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