Gold Menu Fussy Eater Muesli

Our Story

1950s

It all began at Kennel Nutrition in Ripon where our first product, Vitalin Original, was cooked up. A few years later Vitalin Original with Gravy followed.

1960s

Following the success of Vitalin Original and Vitalin Original with Gravy, we made Vitalin Royale.

1970s

Vitalin Gold Menu was introduced to the muesli range.

1980s

Vitalin developed 25kg bags of Vitalin Bitch Diet for breeders.

1990s

The Vitalin Natural Range was formulated to cater for dogs of all ages.

2010

The Vitalin brand became part of the Grove Pet Foods family.

2016

Vitalin moved to a more spacious home at Lodge Farm.

2021

We are continuing with our mission to combine years of knowhow with local ingredients to ensure your dog has a tasty and nutritious diet that you can trust.

Vitalin’s history

Vitalin has a strong, long standing heritage dating back to the 1950s when the first product ‘Original’ was made by Arthur Mills in Ripon, Yorkshire. The success was immediate! It was the first commercially produced complete dry dog food in the UK, which then led to the production of other traditional muesli- style foods.