Natural Balance Pet Foods Inc.

At Natural Balance®, we know that the things you feed your pets are just as important as the ones you don’t. That’s why most of our recipes contain limited ingredients to help your pet thrive. 

Founded in 1989, we are a premium pet specialty brand with a complete offering of pet foods and treats for both dogs and cats. As pioneers in the limited ingredient category, our recipes are purposefully crafted to reduce the number of ingredients your pet is exposed to without sacrificing taste or nutrition.

In 2021, Natural Balance became an independent and privately held company that is once again reclaiming its roots in pet specialty. While reinforcing a commitment to the core product lines and maintaining safe, healthy foods beloved by pet lovers worldwide, the company is equally excited about the innovation taking place across the entire portfolio, most recently exemplified by Limited Ingredient Freeze-Dried Raw and Platefulls®.