The early beginning
Louis and Koen were university classmates. They spent their days studying, hanging out at the local pubs and checking out girls.
The real beginning
10 years later Louis and Koen each had a wife, a daughter and a nutty dog. Studying was history, but they still hung out at local pubs. Discussing their jobs, their families and their dogs: Edgard and Cooper.
Louis told Koen he never found healthy goodies for Cooper. And Koen told Louis that regular dog food made Edgard really sick. Edgard can never get better, that’s how bad it is. :(
So they just had to dig into this!
The dog food explorers
Louis and Koen started exploring the world of dog food. And they didn’t like what they discovered: horrible meat meals, artificial flavours, genetically modified nonsense … Yikes!
No way they would continue to give this nasty stuff to their dogs. They were going to make their own dog food. No nonsense. Just goodies.
Edgard & Cooper was born! *
*The brand, that is. The dogs were born 4 years earlier. Louis, Koen and their families have many chewed shoes to prove this. ;)