Diana Pet Food is the global leader and pioneer of high value solutions improving pets’ well-being and owners’ satisfaction.
Today, more and more owners consider their pets as members of the family. Projecting their own preferences and needs on their animals, they are becoming more engaged when shopping for pet products, and expect more choices, quality, and enjoyment for their pets. Present on 5 continents with 900 employees, 18 industrial sites and 18 sales offices, Diana Pet Food takes into account all stakeholders to improve the quality of life of pets, increase pet owner satisfaction, and support customer brand performance, all at once.
Diana Pet Food’s expert brands are providing multiple solutions to pet food manufacturers: SPF develops palatability enhancers, while Vivae specializes in health solutions, and Videka concentrates on pet food protection. With Odalia, Diana Pet Food is entering the pet care business: developing solutions for litters, oral, body, and health care. Diana Pet Food’s expert measurement-center, Panelis, validates the performance of expert brand solutions, and of customer products.
All expert brands are infused with a strong culture of innovation and have developed a strong know-how in R&D, market insight, and industrial application. They share their findings with their customers, to help them always stay one step ahead.
Company video: https://www.youtube.com/watch?v=oBy9yt78gFg